Post Tagged with: "marketing"

Fast-track to managerial…But I turned up for a Christmas Job!

November 9, 2013 12:26 pm2 comments
Fast-track to managerial…But I turned up for a Christmas Job!

I’m a little confused as to what happened and why today. Christmas is on the horizon and even though I’m only buying for immediate family this year (with a few minor extras), I’m going to need a bit of cash in order to maintain my Cool-Big-Sister / Generous-Auntie status come […]

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The Heineken Flying Freakshow

August 30, 2013 8:14 pm0 comments

Heineken have recently launched a multi-million dollar advertising effort in an attempt to revolutionise their marketing strategy and enforce a new, bolder and frankly more interesting way of reaching their target audience. The new series which displays famous people being “dropped” into crazy situations is meant to make people aware […]

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Product Placement: Coming Soon to a Book Near You

September 15, 2012 1:16 pm0 comments
Product Placement: Coming Soon to a Book Near You

Big Macs and Whoppers vying to become integrated plot devices in fiction novels? Cans of Coca-Cola and Dr. Pepper defining compelling character arcs in YA/tween fantasy? Hip, young, internet-aware fiction characters using the nutritional and manufacturing advice on corporate web sites to argue their choice of everything from fast food […]

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