I’m sure you’ve all been in the situation. Going on a family outing, maybe a hike or walk; upon reaching your destination the collective mother of the family will produce a camera seemingly from nowhere and order everyone to stand in a line and smile. Everyone musters up a fake […]

We have all felt it in one way or another. The pressure to conform to what is, socially, right or expected. This pressure can come from friends, family, the media. Look in any direction and I guarantee you will find someone telling you how you ‘should’ be acting. However, when […]

The use of mobile applications has been on the rise ever since mobile apps became popular in 2008. The term ‘app’ was named ‘Word of the Year’ by the American Dialect Society in 2010 and at the end of 2011, more than half a million third-party apps were available globally. […]